Real estate consept : Businessman touching the screen about real estate

In Part Two of this two-part series that looks at how electronic signatures work inside a transaction management solution, Tricia Stamper of Florida Realtors shows what the signature experience looks like from a home buyer or seller’s point-of-view.

One of the most powerful ways to quickly engage a new client is to show them something that will “wow” them. Digital signing can have that “wow” factor, particularly with home buyers and sellers who are used to signing paper real estate documents. The fact is, the more experienced your client is with a standard, paper-filled real estate transaction, the more they are going to appreciate – and be delighted with – the digital signing process.

And that’s a big misnomer in real estate: that somehow, your clients have to be tech-savvy to want to sign documents digitally. The only real impediment is not technology. The real barrier is the resistance we all have to doing something that we have never done before: the fear of the unknown. But if you show your clients what the digital signing process is like, and explain the incredible benefits it provides for them, you will find that every one of your customers, no matter what age or level of experience with new technology. In fact, digital signing is no longer considered a nice feature to offer. It has become so pervasive that buyers and sellers are expecting their agents to make it available to them, and not just Millennials.

Let’s look at how digital signing works for the consumer using Form Simplicity, a leading transaction management program that is Realtor-created and supported. The move towards a paperless transaction with Form Simplicity helps unlock the chains that keep agents tied to their desktop computers by giving agents access to all their documents from anywhere with Internet connection, anytime. With eSign built-in, Form Simplicity demonstrably improves the customer signing experience. Digital signing reduces both the time to sign and the number of errors. It eliminates the 11th hour scramble to get a missing signature, an unpleasant experience that can frustrate you, your customer and be incredibly stressful. Continue reading

Businessman pressing contract on a digital screen, concept about agreement in business

In Part One of this two-part series in looking at how electronic signatures work inside a transaction management solution, Tricia Stamper of Florida Realtors shows what the experience looks like from an agent’s point of view. In Part Two, Stamper will show what the signature experience looks like from a clients’ point-of-view.

Going paperless is the fastest way for agents and brokers to improve their businesses, increase their profitability and give clients a better experience. Real estate is a mobile industry and agents are always on the go: in their home office, in their car, or meeting with clients at their home.

Today, by using a transaction management program such as Realtor-created and supported Form Simplicity, agents and brokers have the mobile tools to put contracts together anywhere. Agents are no longer chained to their desk and with Form Simplicity’s integration with eSign, electronic signatures can save every agent literally hours per transaction. That translates into increased profitability and productivity for agents.

Let’s first take a look at how easy and fast it is for an agent to use eSign technology, as shown inside Form Simplicity:

First, an agent can create an eSign session and quickly auto-populate their client information from the transaction contacts already inside Form Simplicity: (If the contact is not already in Form Simplicity, the agent can manually add them later in the process.)

esign1 Continue reading

peaceofmind

We rely on technology in real estate today more than ever. But it seems we often take it for granted. Until we read the headlines, that is, and are reminded that with powerful technology comes the need for caution, care and responsibility in order to protect our clients and our own livelihood.

Did you know that nearly 30,000 websites are infected with malware every day? Target got hacked, and 70 million customers were affected. Over the last five years, 27 million Americans have faced identity theft. And that’s just the tip of the iceberg, according to the FBI, as Cyber Crime has become commonplace and it’s growing.

In fact, the FBI now has specially trained “cyber squads” at its headquarters and in each of its 56 field offices nationwide. They have even established new “Cyber Action Teams” that at a moment’s notice will travel to just about anywhere in the world to assist with computer intrusion cases.

That’s why, when dealing with one of the most important financial decisions someone will make in a lifetime – buying a home – every piece of software that touches confidential information must be truly secure. It’s why we built superior-level security into Form Simplicity, one of the most popular Transaction Management tools for real estate agents and brokers, created by Realtors and for Realtors and owned by Florida Realtors®.

Going paperless and reducing risk
Agents need a key go-to technology to help digitize their workflow, and that is what Form Simplicity does. Transaction management software, for the novice, simply takes parts of an agent or broker’s job that are seen as time-consuming and often repetitive, and makes them much easier. Continue reading

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It often feels like different brands are providing identical services while simply changing their names. However, as both marketing and advertisements find their way into multiple channels of our lives, we forget that many of those brands do in fact possess specialties that set them apart.

With Form Simplicity’s Ultimate Edition, REALTORS® have access to eSign, an electronic signature service that not only speeds up the process of writing contracts, but also executing deals and getting agents one step closer to receiving their commissions. But what is it REALLY that makes Form Simplicity’s Ultimate Edition a product different from the rest? It provides its users with Knowledge Based Authentication, Tamper Proof documents, Mark-Ups, SMS Authentication and In-Person Signing. Continue reading