Changes in the real estate industry appear to be reaching a breakneck speed at the moment. Almost every day, we are reading about a major acquisition of a real estate brokerage, MLS, or tech company. Change can be good or bad, but it always brings opportunity.

As a result, many MLSs, associations, and brokerages are having to re-think or re-shop the tech tools and software solutions bought from the company that was acquired. Firms are discovering that what they thought they purchased may not be the service they initially thought it was. It could be a culture change or something more significant: the motives of the acquiring company are incongruent with their own organization’s goals and objectives.

At Florida Realtors, we get it. Finding the right company to partner with today has never been more crucial in light of these acquisitions. When there are changes in ownership to essential software that helps agents and brokers run their businesses – such as their customer relationship management (CRM) or transaction management solution – it is time to reassess.

What do you do?

How do you select the right transaction management solution, for example, if you find yourself reconsidering what you have because of change?

At Florida Realtors, we own and operate Form Simplicity, used by more than a hundred thousand Realtors in Florida and hundreds of thousands of Realtors nationwide. Form Simplicity is a fantastic solution to help run a real estate business. Most importantly, it is now the only transaction management software solution that was created by Realtors for Realtors and is still owned by Realtors.

That provides significant value to an agent’s business because of how Form Simplicity is designed: with the Realtor in mind. Looking for the right transaction management solution isn’t just about features and benefits. When you compare the top five transaction management solutions side-by-side overall, you will see small differences.

How do you choose?

It comes down to how your members or agents and brokers adopt, embrace, and use a transaction management solution as a core function of their daily businesses. Gaining their trust is key. Partnering with Form Simplicity, owned by Florida Realtors, checks the trust box. They know that they are working with an organization that will always have their best interests at heart. Trust is essential to winning over and keeping agents and brokers happy today—and tomorrow.

Another critical factor in selecting the right transaction management solution is how well it can be integrated into your systems and deployed to your members or team. This is where Form Simplicity excels: talk to our customers about our rollout process and the personalized training we provide. We also have a seasoned team that excels at superior customer service. You will love our people and so will your agents and brokers.

Finally, buying any technology solution for the long run comes down to how excellent their tech support is. Fortunately for agents and brokers who use Form Simplicity, they are supported by the No. 1 tech support company in the real estate industry, Tech Helpline.

Will they be there when you need them?

Tech Helpline, like its sister service Form Simplicity, was created by Realtors for Realtors and remains owned by the Florida Realtors. No other tech support firm in real estate better understands how agents and brokers work. Tech Helpline also knows what they need in terms of kind, considerate, and thoughtful tech support.

Form Simplicity users get the best of the best: a US-based (Orlando) crew of top tech analysts offering support in both English and Spanish. Tech Helpline analysts have a combined 300+ years of tech support experience. They work with brokers and agents every day and make sure every question that comes in on a call or online is a positive and memorable experience for those reaching out for help.

The bottom line is every brokerage, MLS, and association today has many choices available for a transaction management solution. If you are reconsidering your decision—or making a selection for the first time—we ask that you look at Form Simplicity. It is the only industry provided solution that is owned and operated by Realtors for Realtors. Once you consider all the essential factors that can impact your business today and tomorrow, we are confident you’ll select Form Simplicity as your transaction management solution.

Halloween is right around the corner. It is a perfect way to bring fun, sweets and treats to your community and build your business.  Many real estate agents wait until the big holidays. Why not begin now? Want to get known in the community or a neighborhood? This is a great time go begin.

Here are 13 spooktacular ideas that are fun and can be put together quickly:

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What are the pros and cons of verbal real estate offers? Today we bring them to you.

 

Pro #1

As the Listing agent, you get to call the Seller who is anxiously awaiting to get an offer. That is the only pro for Listing agents. Yet, don’t let it backfire on you. Read below to learn more.

 

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There are different opinions as to whether staging a property is worth the money and time involved, but one thing is clear: A home that is clean and uncluttered garners more attention. The result is increased showings leading to offers.

 

Many concur that staging a home makes a huge difference. How the furniture is placed, and the feeling buyers have when entering a home, can make or break a potential sale. In today’s age, the first impression is a lasting impression. Agents know this. So, what happens next? You, as their listing agent, speak to the sellers and may receive numerous objections.

 

Here are the top 10 objections that most real estate agents face and how to overcome them:

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One of the real estate industry’s most popular and advanced paperless transaction management solutions, Form Simplicity, recently released its newly redesigned application to more than 200,000 REALTORS® nationwide.

 

The update to Form Simplicity is more than just a designed facelift. The changes improve transaction productivity and speed up agent and broker workflow.

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We live in an age of everchanging ways to communicate: social media, email, text (SMS) and telephone. Which one is the preferred method for your clients? In an industry such as real estate, it is vital to know the best way to communicate with your buyers, sellers, peers and just about everyone. What makes this fascinating is how communication styles can differ by generation.

 

Right now, there are six generations that comprise our society. Every one of these six generations plays a role in the real estate marketplace. And today we bring you the best ways to communicate with each generation. So, keep this cheat sheet handy!

 

Here are the birth years for the six generations. These are our present and near-future home buyers!

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There are many types of fraud prevalent today in the real estate industry. Property fraud or “house stealing” is a white-collar crime that if left undetected can lead to a variety of issues. Property fraud can happen when a scammer files fake deeds and/or makes it appear as if it is their home when it is not theirs to sell. Along with deed forgery, identity theft and mortgage fraud are top in line for the hottest home crimes happening today, as seen in FBI’s news releases.

 

Let’s look at what types of properties are at the highest risk.

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A house delivered directly to your buyers and placed on-site that is energy efficient and spectacular. This is one of the top growing housing trends for 2019. Why? More and more people care about living in a healthy home that is eco-friendly and safe. Safe meaning the ability to withstand the type of climate where you reside.

Real estate professionals know it’s important to be well versed in the options available for their clients. When you are the source of information, it builds trust and value in what you bring to the real estate experience.

Say goodbye to previous conceptions of a pre-fab home. Pre-fab is short for prefabricated. It is a term used to describe any building or dwelling that is manufactured off-site, in a home building facility, and then transported to the home or building site to be set on a foundation.

Most people think of pre-fab as mobile homes or double-wide trailers.

Today’s pre-fab house is aesthetically designed, cutting edge and in many cases lower priced than traditional homes built on-site.

Architects are leading the way nationally and all over the world in designing pre-fab homes that are custom built to individual needs and tastes.  A pre-fab home in most cases is no longer a cookie-cutter approach to homebuilding.

 

Here are the Top 3 Pre-Fab Home Trends Being Built Today

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How would you feel recommending a contractor and finding out the work which was completed or semi-completed was not done properly? Do you think that it would affect your future business and recommendations? It certainly can. And it happens more often than you think.

 

This does not just happen to our clients. It happens to real estate agents all the time. I spoke this week with a real estate agent that inherited a condo from her mother. She decided to completely gut and renovate it. She went to the condo office to ask who they recommended since they have firsthand knowledge of the contractors that do a lot of work in the building. The office manager recommended a contractor that had renovated 3 units in her building in the same line. She went to take a look at them and was impressed with his work. Sounds good so far, right?

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